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November 28, 2011

Swedish App Called 'Freephoo' Enables Free VoIP Calling
By Tracey E. Schelmetic
TMCnet Contributor

A relatively new start-up coming from Sweden may start giving the likes of Skype some competition. Called “Freephoo,” it offers users some free calling through 3G/WiFi (News - Alert) (within Freephoo) and very low-cost paid calling to other numbers, such as mobile phones or land line numbers. So what's different with this new venture?

According to Arctic Startup, Freephoo has a few things that set it apart from its competition. For starters, users don't need to pick out a user name to use the service (unlike Skype (News - Alert)), nor do they need to add a person to a list before calling them. Users simply use their mobile phone numbers. The app will allow you to see which of your friends are also using Freephoo, so you'll know who you can call for free.

Next, Freephoo is one of the first calling applications that enable users to purchase minutes directly from Apple’s (News - Alert) App Store or the Android Market, notes Arctic Startup. The going rate is 6.90 € (about $9.18 according to today's exchange rates) for a block of 100 minutes.

“Our application is a unique hybrid. It combines the best of mobile VoIP with the possibility to call traditional numbers to unique rates. This gives our users the ability to call all Freephoo users for free and to billions of mobile and fixed phones at exceptional rates, says Freephoo CEO Pandelis Eliopoulos.

Freephoo launched its app in Sweden in April of this year and to much of the rest of the world shortly thereafter. It became an “App of the Day” (as chosen by MacWorld) after that, and one of the most popular apps in the App Store for iPad.

Tracey Schelmetic is a contributing editor for TMCnet. To read more of Tracey's articles, please visit her columnist page.

Edited by Rich Steeves


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