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October 27, 2009

Roamware Intros Meta Hubs to Enable Operators to Reduce Upfront Investment
By Rajani Baburajan
TMCnet Contributor

Roamware (News - Alert), a provider of mobile roaming and financial systems, has launched its roaming hub system, Roamware Meta Hub, which allows mobile operators to quickly offer customers access to new partner networks and provide a range of new voice and data services.



This hubbing system, according to company officials, provides a global ecosystem of interconnectivity between sub-hubs that host a range of global roaming services shared by multiple network operators and can be deployed to market with speed via a single connection. 

Meta Hubs and sub-hubs will be deployed at mobile operators in the United States, Europe, India, China and the Middle East, Roamware officials said. Roamware currently works with nearly 400 mobile operators in 140 countries.

The new hub solution also reduces costs associated with roaming. This is because hubbing provides “an on demand like service for operators in extending roaming relationships and rolling out revenue increasing roaming solutions without having to make upfront capital investments,” John Jiang, EVP of product development strategy and CTO at Roamware, said.

With Meta Hubs, an operator has complete freedom to maintain existing bilateral agreements or migrate to a multilateral agreement via a hub while being able to offer a wider range of services, Jiang said. End users will thus benefit from improved coverage in addition to convenience enabled by a range of roaming solutions, he added.

Roamware Meta Hub whilst complying with Global System for Mobile Communications Association, or “GSMA (News - Alert),” standards goes further than the requirements specified by the GSMA, company officials said. It focuses on bilateral roaming as well as multilateral roaming world as enabled by open connectivity, with a single objective to increase revenue, profit and reduce cost for a client operator of the hub.

The system is suitable for both network operators with existing roaming agreements or for those without. It is designed for roaming applications such as prepaid and camel roaming, virtual home environment, network extension, smart routing, SIMM roaming, proactive quality monitoring, testing and business intelligence as well as steering of roaming.

Meta Hubs, according to Jiang, provide a new level of resource optimization and speedy go-to-market capability for the GSM operator community. “By interconnecting sub-hubs and leveraging existing group deployments, the Meta Hub allows a client operator to make a single connection to reach the joint coverage and the joint set of services provided by sub-hubs,” Jiang said.

Roamware recently announced that its Network Traffic Redirection, or “NTR,” system serves more than 200 mobile service networks across the world. With NTR, service providers can influence their subscribers to migrate to the network of their associate partners and offer uninterrupted service at the same service quality, company officials said.
 
 

Rajani Baburajan is a contributing editor for TMCnet. To read more of Rajani's articles, please visit her columnist page.

Edited by Kelly McGuire

 

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