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| [February 12, 2013] |
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SK&A Introduces New Online Counts Feature and Improves Geographic Targeting
IRVINE, Calif. --(Business Wire)--
SK&A,
A Cegedim Company, a leading provider of healthcare information
solutions and research, today announced that its online, on-demand
counts interface, Live Counts, now allows registered users to save count
queries for later retrieval. This new feature enables users to archive
all data count and selects history for orders to minimize the time it
takes to refresh and reorder healthcare-professional contact and
organization data.
"With this improvement to Live Counts, we have added the ability to save
counts history and complex criteria. Returning users can now refresh
previous counts with a single click," said SK&A Managing Director Albert
Chang. "We have also enhanced user features by increasing search
radiuses to up to 200 miles. This expansion brings our customers better
usability and improved geographic targeting."
Live Counts is SK&A's online self-service tool that allows users to
independently pick and choose datasets based on their preferences for
physician sites and hospital sites. Registration to the Live Counts
portal is not required to run counts, but it is required to purchase
data.
Live Counts allows users to identify targets by job title, practice
specialty, practice size, patient volume, geography and other selects
such as hospital type and hospital bed count. In addition, identifiers
such as DEA number, NPI and the American Hospital Association ID are
available to append to records as needed. Orders are released to the
client in an Excel format within 30 minutes of approval of credit card
transaction and agreement of terms and conditions. There is no minimum
order required, which makes Live Counts an affordable solution for test
campaigns or small orders.
Live Counts was launched in January 2008 with SK&A's Office-Based
Physician database. With 765,000 physicians, it is the largest
database of telephone-verified prescribing physicians at their office
locations. The database also contains nurse
practitioners, physician
assistants, business managers and others for over 1.2 million total
contacts. The Hospital
database was incorporated into Live Counts in May 2008, and it
represents 222,000 hospital decision makers, including department
directors, managers and chiefs.
SK&A's database contains over 2.1 million profiles for healthcare
practitioners and decision makers at 480,000-plus healthcare facilities.
A uniquely designed telephone-verification process ensures the
consistent monitoring of profiles to bring clients the most high-quality
data. The verification process ensures that no record is ever added to
SK&A's databases until it is telephone verified at the source by one of
SK&A's in-house research associates.
To learn more about Live Counts, please visit: www.skalivecounts.com.
About SK&A, A Cegedim Company:
SK&A is a leading provider of healthcare information solutions and
research. SK&A, as part of Cegedim's global OneKey® offering of eight
million providers, researches and maintains contact and profiling
information for over two million healthcare practitioners, including
800,000-plus U.S. prescribers. SK&A also offers the only 100-percent
telephone-verified database of email addresses of prescribers and
professionals working at active healthcare sites. SK&A's customers
include many of America's most recognized healthcare, life sciences and
pharmaceutical companies. Please visit www.skainfo.com
for more information or www.skalivecounts.com
for counts and ordering. SK&A is part of the France-based Cegedim S.A.
Group.
About Cegedim:
Founded in 1969, Cegedim is a global technology and services company
specializing in the healthcare field. Cegedim supplies services,
technological tools, specialized software, data flow management services
and databases. Its offerings are targeted notably at healthcare
industries, life sciences companies, healthcare professionals and
insurance companies. The world leader in life sciences CRM, Cegedim is
also one of the leading suppliers of strategic healthcare industry data.
Cegedim employs 8,200 people in more than 80 countries and generated
revenue of €911 million in 2011. Cegedim SA is listed in Paris
(EURONEXT: CGM).
To learn more, please visit: www.cegedim.com.

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