[February 05, 2013]

Visure Solutions Opens US Headquarters, Extending Reach into North and South America

Visure Solutions, the market leader in Requirements Lifecycle Management, today announced it has extended its market reach into the Americas with the opening of a new Headquarter Office in San Francisco, CA (News - Alert). Under the direction of VP and COO Dr. Moustapha Tadlaoui, this new US office will carry the leading requirements engineering solution, Visure Requirements, into both North and South America. To establish an immediate stronghold, Moustapha is first targeting mature embedded and systems markets such as avionics, aerospace, automotive, and medical that understand the need of managing requirements. His next goal is IT, where market needs and business requirements drive product development at an almost overwhelming pace-one which only can be managed with automated requirement definition and requirement management tools.

Founded in 2008, Visure Solutions has firmly established itself in the European market, achieving 150 percent growth over the last several years. The opening of offices in Spain, Germany, and the UK has enhanced Visure Solutions' international sales and extended the Visure Requirements brand, formerly known as IRQA, across a plethora of industries including IT, financial services, aerospace and defense, telecom, medical, automotive, and transportation. Visure Solutions has become a recognized leader in providing innovative Requirements Definition and Management.

Visure Solutions chose Dr. Moustapha Tadlaoui to direct US operations because of his stellar track record in creating and building new businesses from the ground up. In the past, Moustapha increased the French sales revenue of ATTOL Testware, an IT software testing company, 250 percent in his first year. He then went on to launch and develop ATTOL's European business, building revenue and customer base to $9.1M and leading the company through its acquisition by Rational Software Corporation (now IBM (News - Alert) Rational) in 2001. After successfully transitioning ATTOL technology to Rational offices in the US, Australia, and Japan, Moustapha, an entrepreneur at heart, created and set up US offices for LDRA, a leading provider of software test and verification tools. As LDRA's vice president of sales, Moustapha established the LDRA brand first in the US and then in South America in the heavily regulated markets of avionics, defense, medical, and automotive where software testing is critical in proving software reliability.

"Visure Solutions has, year after year, achieved 100 percent growth, extending its international sales through its European offices and now in the Americas," noted Joe Cisneros, CEO Visure Solutions. "Moustapha's drive, his twenty-five years of experience building fast-growth, market-leading technology companies, and his expertise in both the IT and embedded systems markets will accelerate this growth. We are counting on him to significantly grow sales in the Americas and to establish Visure Solutions as the preferred global provider of requirements lifecycle management solutions."

Visure Solutions offers companies a way o gain assurance that their software functions as specified and can meet product deadlines using Visure Requirements, a requirements engineering solution that spans the entire development lifecycle. As a field-proven tool, Visure Requirements improves the quality and tracking of system requirements through automated requirements specification and change management. Visure Requirements enables companies to support and streamline their requirements processes, collaborate more effectively, improve quality and reduce risk.

The importance of robust, reliable systems has grown significantly as software controls more and more of the infrastructure that maintains our lifestyle, economics, and society. This criticality has led to increased regulation of software by governments and industries that require companies to prove the compliance of their systems by tracing each requirement through all stages of development and testing to validation. Visure Requirements is a best-of-breed requirements solution that enables system engineers and developers to improve the quality of requirements definition as an essential first step in boosting software quality.

As the differentiation between IT and embedded blurs, and technology plays an increasingly important role, ad-hoc paper processes cause budgets and development time to balloon out of control. Visure Requirements becomes the process backbone that enables companies to regain control of their own development cycle. It provides a relational matrix that automates and graphically illustrates the links between software code and the regulatory processes or market needs detailed in the requirements throughout all stages of software development. Visure Requirements helps standardize and enforce requirements definition so that project collaboration is possible-whether between various software groups or with hardware or mechanical contributors both inside and outside the company.

"Consumer feedback for devices such as smartphones, tablets, and cameras must be integrated into new products within six months or a company loses the market edge," Moustapha noted. "To incorporate product changes on the fly like this, companies must automate their requirements management and employ a dynamic requirements engineering solution capable of outlining the feasibility of system changes and of reusing successful components in future product lines. Visure Requirements does this, making it an ideal solution for any complex development, whether consumer or regulated."

Although the US office opened just 3 months ago, Moustapha and his team have already closed several deals with new Visure customers. As a qualified training facility for the International Requirements Engineering Board (IREB), Visure Solutions is actively training both hardware and software systems engineers in the science of how to define and manage requirements, thereby establishing Visure Solutions' leadership and expertise with systems engineers in the Americas. Channel partners, such as LDRA, help Visure Solutions gain traction in regulated markets where systems integrators must demonstrate fulfillment of requirements through requirements traceability from high- to low-level requirements and their tests. The entire system must be fully tested and proven to fully comply with standards, such as the avionics' DO-178B/C, medical's IEC (News - Alert) 62304, automotive's ISO 26262, or industrial safety's IEC 61508.

The team is scheduled to attend 18 conferences and to present a series of webinars guiding developers on improving their requirements management process. An upcoming webinar, "How can you get members of your organization certified in Requirements Engineering by IREB ", will run on February 13^th. For more information about this webinar or to register for this event, please follow this link: http://www.visuresolutions.com/evento-completo/-/journal_content/56_INSTANCE_4pM7/10826/251266 templateId=232636

For more information about Visure Solutions and Visure Requirements:

100 Pine Street, Suite 1250,
San Francisco, CA 94111
(415) 745 3304
info.na@visuresolutions.com
www.visuresolutions.com

About Visure Solutions

Visure Solutions is the market leader in Requirements Definition and Management. Through its Requirements Lifecycle Management platform, Visure offers powerful and innovative solutions that enable its customers to develop the highest quality products, systems, and services. Visure Requirements' quality, state-of-the-art features, and benefits are endorsed by the world's leading organizations.

Visure's team has a unique and profound experience in the development and implementation of requirements solutions.

Visure Solutions, Inc. is headquartered in San Francisco with branch offices in Spain, United Kingdom, and Germany. Visure has leading distributors worldwide in Austria, Benelux, Brazil, Canada, China, France, Italy, India, Mexico, Portugal, and Scandinavia. For more information, please visit www.visuresolutions.com.

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