|[January 25, 2013]
Safety and Security Telematics Installed in One Out of Every 7 Cars Shipping Globally in 2013, Says ABI Research
LONDON --(Business Wire)--
With infotainment functionality such as music streaming, connected
navigation, and social networking having dominated much of the connected
car market in 2011 and 2012, traditional safety and security telematics
is expected to make a comeback in 2013 due to growing awareness about
its importance from consumers and governments alike. Penetration of
factory-installed safety and security telematics shipping globally in
new cars will reach 15.7% in 2013.
"Mandates for stolen vehicle tracking in Brazil (CONTRAN) and emergency
calling in Russia (ERA GLONASS) are finally becoming a reality in 2013.
And the EU's eCall is being prepared for launch in 2015," says VP and
practice director Dominique Bonte.
However, increasingly the telematics industry is shifting from reactive
solutions, to systems that can help avoid and prevent safety and
Driver behavior monitoring improving driving skills, reducing the risk
Insurance telematics/UBI as an incentive for safer driving.
Prognostics and preventive maintenance avoiding break downs and
reducing repair costs.
Interestingly, OEMs and dealerships are increasingly looking at
telematics as a customer relationship tool (CRM - Customer Relationship
Management) to enhance the car experience, piece of mind of car
ownership, and ultimately build a more loyal customer base. In this
respect remote diagnostics and in the future remote updates are the core
features around which the automotive industry is going to transform into
a service industry.
ABI Research's (News - Alert) new "Safety and Security Telematics" market database
offers quantitative insight into the OEM, aftermarket, and converged
safety and security telematics environment. Associated forecast data
include subscribers, service revenue, hardware shipments, and revenue,
where applicable. Additional data such as penetration rates, a
comparison of OEM offerings, and their vendor relationships are also
provided by region. It is part of the Safety
and Security Telematics (http://www.abiresearch.com/research/service/safety-and-security-telematics/)
ABI Research provides in-depth analysis and quantitative forecasting of
trends in global connectivity and other emerging technologies. From
offices in North America, Europe and Asia, ABI Research's worldwide team
of experts advises thousands of decision makers through 70+ research and
advisory services. Est. 1990. For more information visit www.abiresearch.com,
or call +1.516.624.2500.
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