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Spare Backup and Tur Assist in Agreement to Offer Spare Backup and Mobile Security Services in Turkey
[January 23, 2013]

Spare Backup and Tur Assist in Agreement to Offer Spare Backup and Mobile Security Services in Turkey


MINDEN, Nev., Jan. 23, 2013 /PRNewswire via COMTEX/ -- Spare Backup, Inc. (OTCQB: SPBU) a provider of data backup and security software for smartphones, tablets and PCs announced today that it has reached an agreement with Tur Assist, a subsidiary of Mapfre Asistencia, Spain's leading insurance company, to offer Spare Backup and Mobile Security to its customers in Turkey.



Tur Assist and its service provider network provide a wide array of assistant services to numerous business segments including insurance, car rental, salvage, ambulance, home repair, hotels and hospitality. Today Tur Assist is proud to note that it is the leader in the Turkish assistance market and remains a constant innovator in those sectors in which it operates. Tur Assist presently serves more than 4 million customers of 21 insurance companies, 25 automotive companies and several other corporations in various other sectors. Tur Assist has over 450 employees involved in these sectors. In addition, Tur Assist prides itself on adding value to a vast spectrum of businesses in Turkey while maintaining over 98% customer satisfaction.

Its core products consist of a wide range of services including Road and Home Assistance, Claims Management Systems, CRM services, Warranty for Automotive Sector, Affinity Club Cards and many more. These services will be bundled with Spare Backup's mobile security products.


Cery Perle, CEO of Spare Backup, Inc., stated, "We are excited to partner with Tur Assist to provide our software to their substantial distribution network in Turkey. We also wish to use the agreement to springboard into other potential opportunities in Europe through their parent company, Mapfre Asistencia. We look forward to maximizing the potential of this new relationship in many areas." About TUR ASSIST & MAPFRE ASISTENCIA MAPFRE ASISTENCIA is an insurance, reinsurance and services multinational, founded in Madrid (Spain) in 1989 and now operates in Europe, America, Asia, Australia and Africa.

A specialist and international leader in Assistance and Specialty Risks, it designs innovative and highly original solutions targeting the following four sectors: Insurance, Automotive, Tourism and Finance. MAPFRE ASISTENCIA can offer the customers a comprehensive range of products which have become benchmarks in the international insurance sector and for which we have received recognition at the ITIJ Award for best international assistance company, among others.

Mapfre Asistencia professionals are committed to customer satisfaction, a goal achieved by applying three basic principles: excellent quality of service and performance; constant innovation and creativity in the product line; and, in-house technological development.

MAPFRE ASISTENCIA forms part of the MAPFRE GROUP, a multinational direct insurance group based in Spain, which is also involved in other international activities of great economic and strategic importance to the group: reinsurance, assistance and global risks.

When Mapfre Asistencia first entered the Turkish market in 1996, assistance services were quite new to the country. Therefore two challenges faced Mapfre Asistencia. One was to create a network of professional service providers throughout the country in order to satisfy customers and the second was to create demand and position for the assistance services, indispensable from the main lines of businesses especially among the insurance and automotive sectors in Turkey.

To achieve this Tur Assist, the regional subsidiary of Mapfre Asistencia, created a network of more than 5,000 service providers all around the country consisting of tow trucks, professional repairs men, rent-a-car companies, medical personnel and the like adding them to the giant network of those that Mapfre Asistencia already has all around the world.

In addition, Tur Assist has adopted the notion of perfect quality through regular audits, technical training and motivation meetings across both the network and the operation center and through quality and satisfaction surveys conducted by both external sources and Tur Assist among the clients. Tur Assist has ISO 9001 Quality Certificate accredited by Bureau Veritas Turkey.

About Spare Backup, Inc.

Spare Backup, Inc. is a leading provider of data backup and security software for smartphones, tablets and PCs. Spare Backup's software enables consumers and small to medium sized businesses to easily protect valuable computer and mobile data quickly, automatically and cost-effectively.

Spare Backup software intelligently selects, secures and stores personal and business content on a continuous basis or according to the schedule of the user's choice. It also allows for the integration of that content across various devices and provides enhanced security features to protect valuable data on any lost or stolen devices. Spare Backup software is the first totally automated cloud-based backup service that is distributed on a stand-alone or private label basis through major retail and warranty service partners in North America and Europe.

Safe Harbor Statement The Private Securities Litigation Reform Act of 1995 provides a safe harbor for forward-looking information made on the company's behalf. All statements, other than statements of historical facts, which address the company's expectations of sources of capital or which express the company's expectation for the future with respect to financial performance or operating strategies can be identified as forward-looking statements. Such statements made by the company are based on knowledge of the environment in which it operates, but because of the possibility of unknown factors, as well as other factors beyond the control of the company, actual results may differ materially from the expectations expressed in the forward-looking statement. An investment in our common stock involves a significant degree of risk. You should not invest in our common stock unless you can afford to lose your entire investment. You should consider carefully all risk factors and other information in our annual report and quarterly filings before deciding to invest in our common stock. If any of the following risks and uncertainties develops into actual events, our business, financial condition or results of operations could be materially adversely affected and you could lose your entire investment in our company.

Forward Looking Statements: This press release contains forward-looking statements that involve a number of risks and uncertainties, including statements regarding the outlook of the Company's business and results of operations. By nature, these risks and uncertainties could cause actual results to differ materially from those indicated. Generally speaking, any statements using terms such as "will," "expect," "anticipate," or "may," or which otherwise predict or address future results or events, are likely to contain forward-looking statements. It is important to note that actual results may differ materially from what is indicated in any forward-looking statement.

Readers should consider any forward-looking statements in light of factors that could cause actual results to vary. These factors are described in Spare Backups filings with the SEC, and readers should refer to those filings, including Risk Factors described in those filings, in connection with any forward-looking statements. The Company disclaims any intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.

CONTACT Spare Backup, Inc.

Ascendant Partners at [email protected] SOURCE Spare Backup, Inc.

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