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KIT digital Powers Expansion of Sky Deutschland's Sky Go "TV Everywhere" Solution
PRAGUE, CZECH REPUBLIC, Apr 12, 2012 (MARKETWIRE via COMTEX) --
KIT digital, Inc. (NASDAQ: KITD), a leading video technology and
services company, today announced that it has been chosen by pay TV
operator Sky Deutschland to expand the reach of its Sky Go "TV
Everywhere" solution to new platforms and devices. Sky Go makes it
possible to watch Sky's exclusive content across multiple screens
including iOS devices, the Web and Xbox 360. The service allows
premium customers of Sky to use various connected devices to view a
large library of content, including on-demand Hollywood blockbusters,
sports and live events.
The KIT Cosmos platform powers Sky Go, making the service feasible
and efficient through a single KIT digital content and asset
management backend. This second phase deployment of Sky Go was built
using the multi-device capability of KIT Cosmos, making an extension
of the service to even more connected devices possible.
From the launch of Sky Go in April 2011 through the end of that year,
the service reached a subscriber base of 594,000, and achieved over 4
million unique viewer sessions in the fourth quarter of 2011 alone.
Launched in Germany and Austria, the multiscreen service also
features full social media integration, allowing users to recommend
the latest video content to their friends.
"The numbers speak for themselves: Sky Go is a hit, not only for Sky
Deutschland but also for KIT digital as the provider-of-choice for
Tier 1 implementations of this scale and sophistication," said Oliver
Botti, VP Sales SE Europe, KIT digital. "Consumers have tasted the
freedom of video anytime, anywhere, and by using KIT digital's Cosmos
platform, Sky is providing its customers with greater flexibility and
convenience to watch live and on-demand TV, harnessing the growing
trend towards TV Everywhere. We are pleased that our suite of
technologies and services can meet the needs of future-looking
broadcasters and services providers like Sky Deutschland."
This expansion of the Sky Go offering builds on a relationship
between KIT digital and Sky Deutschland established in 2010 with the
initial design and implementation of Sky Go. KIT digital has
delivered to Sky a smooth integration of publishing workflows and the
introduction of effective automation procedures for video content.
Mauro Di Pietro Paolo, VP Information Technology, Sky Deutschland:
"We are proud to be working with KIT digital as their platform
reflects Sky's standards for great content and innovation. The new
service extends the relationship we have with our customers through
Sky Go and allows them to take their multiscreen viewing experiences
to a new level. KIT digital has been a very able partner that matches
innovation in video delivery with Sky's superior content offering."
About KIT digital, Inc.
KIT digital (NASDAQ: KITD) is a leading
video technology and services company. The KIT Video Platform, the
company's cloud-based video asset management system, enables
enterprise, media & entertainment and network operator clients to
produce, manage and deliver multiscreen socially-enabled video
experiences to audiences wherever they are. KIT digital services
nearly 2,500 clients in 50+ countries including some of the world's
biggest brands, such as Airbus, The Associated Press, AT&T, BBC,
Bristol-Myers Squibb, BSkyB, Disney-ABC, FedEx, Google, HP, Mediaset,
MTV, News Corp, Telecom Argentina, Telefonica O2, Universal Studios,
Verizon, Vodafone and Volkswagen. KIT digital maintains executive
offices in New York and its operational headquarters in Prague, Czech
Republic, with offices in 21 countries around the world. Visit the
company at www.kitd.com or follow on Twitter at
www.twitter.com/KITdigital.
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KIT digital Media Contact:
Daniel Goodfellow
SVP, Global Marketing and Communications
Tel. +1-917-513-6081
Email Contact
KIT digital Investor Contacts:
Murray Arenson
SVP, Investor Relations & Corporate Initiatives
Tel. +1-646-553-4900
Email Contact
Sky Deutschland Contact:
Moritz Wetter
Head of Content & Product Communications
Sky Deutschland AG
T +49 (0)89 9958 5300
Email Contact
SOURCE: KIT digital, Inc.
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