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TMCNet: Orange Advertising Network announces launch in USA and Latin America

[November 06, 2009]

Orange Advertising Network announces launch in USA and Latin America

Nov 06, 2009 (TELECOMWORLDWIRE via COMTEX) -- European advertising sales house Orange Advertising Network, part of the Orange brand owned by telecomms operator France Telecom, announced on Friday its launch in the US and Latin America to provide a complete portfolio of online marketing solutions.



No financial details were disclosed.

The company said it allows advertisers in the Americas to target audiences through a range of tools such as site specific placements, run of network, category affinities, customised branded entertainment, direct response and international solutions.

In addition, the Orange Advertising Network operates a transparent network to ensure advertisers have control over the sites where their brand is present. Partnerships with premium publishers ensure targeted and carefully segmented placement, while Orange's experience in portals, content creation and social media provides a creative approach.

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